Kevin Tromp is executive director at Leo Burnett Advertising. He has lived in Kuala Lumpur for three years.Where do you live and why?
I live in an apartment in the Ampang district. The area is central, and expatriates from all corners of the world populate the building I live in, which makes social interactions so much easier. Apartment living is easier than living in a bungalow. You’re less isolated and everything you need is close to hand.
What advice would you give a tourist? Any must dos?
I enjoy the beach and resort opportunities provided in Malaysia.
I would suggest trips to Redang and Perhentian islands. Langkawi is also a must-see destination, where the mix of jungle and beaches provides a unique vacation opportunity. However, tourists should be aware of security risks, as petty crime and snatch-thefts are on the rise.
What advice would you give a visiting businessperson?
Generally Malaysian people are nonconfrontational and will feign agreement in negotiations when, in fact, they are still in the process of making a decision. A gentle, deferential and respectful negotiation style is preferable. Do not take for granted that people understand what you are proposing—take the time to reiterate the proposition, and provide the opportunity for questions and discussion, both within the negotiation and afterwards.
However, do not underestimate the people you are dealing with. Often there will be language issues and you may get the impression that your Malaysian counterpart isn’t sophisticated or smart enough to understand. In most cases this is certainly not true—and in some cases it is being used as a tool in the negotiation. Patronise at your peril! When visiting Malaysia on business, I would suggest staying at one of the multi-national managed residential or hotel properties.
What and where have been your most memorable meals?
There are a myriad of wonderful places to eat in Kuala Lumpur. My personal favourites aren’t specifically Malaysian cuisine—Tamarind Hills and Tamarind Springs. Depending on how adventurous you are, and how sensitive your stomach is, the stalls around the back of Bukit Bintang are worth a visit to experience authentic Malaysian hawker food.
Where would you take a client to wow them?
My clients are Malaysians and they generally prefer to go to very upmarket restaurants at the international hotels, perhaps Lafitte at the Shangri La or Qbar at the Westin Hotel.
What do you miss about Kuala Lumpur when away?
The vibrancy of the city and the mix of cultures. I also love the wonderful sense of positive development—an overriding sense of progress. And, of course, I miss the food!